My name is Danielle Ellis
I graduated from the graphic design program at Charleston Southern University. Through my education, work and volunteer experience, I have obtained valuable skills in graphic & web design, social media & digital marketing, photography and advertising. I’ve used these skills in designing and developing corporate identity and strategic marketing, marketing and promotional collateral, publication design, social media graphics, web and print advertisements, and infographics. Additonally, I’ve obtained and utilized skills in copywriting, promotions, scripting languages, and video editing.
In my current position as Digital Coordinator at WHBF-TV, I maintain the station's website, OurQuadCities.com, as well as design web pages through the Lakana CMS and utilize HTML/CSS. Additionally, I conceptualize, develop, and execute promotional social media campaigns. This includes creating a content schedule, designing social media graphics, executing the plan on social media platforms, and evaluating the results to ensure improvements for the next campaign.
In 2016, I started volunteering as a Small Business Marketing Mentor for PeopleFund. My duties include marketing consultation on the topics of graphic and web design, marketing, and social media/digital marketing. Using the knowledge I gained from my Digital Marketing and Content Marketing certificates, I've helped clients understand social media and why they needed it. Additionally, I coached clients in creating social media marketing strategies.
I take deep pride in my work, always striving for the most effective, powerful results for the company or client I'm working for. With eight years of experience, I have learned the value of being part of team. My dependable, honest, fair, and focused personality make me an ideal team player. These same traits also make it possible for me to work very effectively on my own with little supervision. My career goals are to represent the company I work for to the best of my ability and to be an asset my team and coworkers.